NFT collection’s price takes a nosedive as creator’s racist cartoons circulate

George Trosley’s racist drawings from his Hustler magazine days went unnoticed initially, but have since led to backlash.

The Jungle Freaks nonfungible token (NFT) collection has lost roughly 80% of its trading value overnight after a series of racist cartoons drawn by one of its creators circulated on social media. The project is the brainchild of famed Hustler magazine cartoonist George Trosley and is curated by his son George III Trosley.

Many participants from the NFT sale expressed their dismay after Trosley’s offensive illustrations came to light. Even Lord of the Rings actor Elijah Wood, who has recently taken a public interest in collecting various NFTs, responded, saying: “I was made aware of some of the artist’s disturbing prior cartoons. Upon learning this, I immediately sold the NFTs as I wholly denounce any form of racism. I have donated the funds from the sale of the NFT to LDF and Black Lives Matter.”

The elder Trosley later tweeted what some believe amounted to a non-apology, stating:

“The illustrations that I was contracted to draw, some over 40 years ago, have been taken out of context, as today’s generation may not have an understanding of what was taking place in journalism and the world during my time at Hustler magazine.”

His son said separately, “My father has expressed to me how ashamed he is for the cartoons many have seen. This project and NFT space as a whole has allowed my father an opportunity to redeem himself. This community, from day one, has been about inclusivity.”

Twitter user and self-ascribed person of color, or POC, Ricefarmer.eth tweeted:

“I’ve blocked over 50 accounts today, some of them my own followers. As a POC, I will not stand with anyone defending Jungle Freaks and their behavior.”

This isn’t the first time in recent months that an NFT project has faced backlash for offensive content. In June, a project known as Misfit University drew fire from domestic violence survivors when it released a series of NFTs featuring avatars with duct tape over their mouths. The project’s creators eventually apologized and bought the offending assets back from the affected users.

Even NFT marketplace OpenSea has not been immune to controversy, albeit of a different sort. In September, the company confirmed that one of its product leads was profiting from insider trading. Nate Chastain purchased eleven NFTs that he knew would be featured on the marketplace’s front page and unloaded them at a hefty profit once they were up. OpenSea conducted an investigation and Chastain subsequently resigned as a result.